Rhetorical Strategies

Ethos

• To appeal to credibility I will most likely use an authority figure. This can be someone such as a politician. They will have lots of knowledge about healthcare and what can be done about it. Their position as a leader for this movement will also provide credibility to what they're saying.

• Another resource for credibility would be to talk to a healthcare worker such as a nurse or a doctor. They will be able to provide first-hand experience about what the American healthcare system is really like. This worker should come from a lower-income area as higher income areas are less likely to see issues with patients covering costs.

Pathos

• Appeal to people's empathy. This can be done by sharing stories of people not being able to afford their healthcare costs. I will try to use personal stories where people ended up dying or severely ill as a result of a costly healthcare bill. It will show readers how dire this situation is and make them emphasize with them,

Logos

• To appeal to people's logic I will use statistics and comparisons. I will present statistics about the American healthcare system, specifically about money. Then I will compare these to other western societies to highlight the drastic differences between American healthcare and other countries.